Sunday, 25 April 2010

Colour Renovation! Make your list and check it twice...

Exciting changes are ahead for Stampin' Up!...

Here I have paraphrased the Press Release from Stampin' Up! Headquarters, since it describes more eloquently than I can what it's all about. I've also changed the dates to reflect the schedule here:

Color is uniquely personal. Some people are drawn to soothing, soft shades, and others relish energetic, vibrant colors. Regardless of color preference, Stampin' Up!'s renovated color collections available September 1, 2010 has something that everyone will love. The company extensively researched trends in fashion, design, paper crafting and home d├ęcor for almost two years in addition to holding focus groups with customers and demonstrators to decide on the palette of colors that would make up the color renovation.

The renovated color collections will include 25 carryover colors, 10 returning In Colors (which are now core colors), 5 new core colors, and 5 new In Colors, for a total of 45 colors. The company will continue to offer five new In Colors each year, and In Colors will have a lifespan of two years. Colors are divided into four collections: Subtles, Brights, Regals and Neutrals.

"We're thrilled with our color renovation," notes Shelli Gardner, co-founder and CEO of Stampin' Up! "We've always been known for our color coordination. These new collections allow us to continue our commitment to that approach, and combine it with an exciting new line of fresh, vibrant colors. Each collection is so beautiful, people will have a hard time choosing which collection is their favorite."

The new color collections offer many versatile choices, and as always, include a wide variety of coordinating products and accessories. Whether you have a color collection already in mind, or you want to explore the options available in Stampin' Up!'s complete line, you'll want to see the exciting new world of color for yourself.

So, what does this mean for you? Take a look at the newly re-organised collections. You'll see many of your current favourites, some of them have moved house though! The collections look updated, refreshed and rejuvenated, and you're also going to love having some of your old "In Colors" back - including Wild Wasabi and River Rock!

There are 29 colours retiring, which means they will be unavailable after 31st August. Many you won't miss at all, perhaps you've never used them (perhaps a clue as to why they're leaving us!!) Others, such as Close to Cocoa and Mellow Moss, Pale Plum and a few more are going to be missed, a little, at least until you come to love their replacements. Please please please check your collection, and ensure you have a reinker for any inkpads due to retire, and perhaps a small stash of cardstock to complete any projects. Just give me a call and I'll be happy to ensure your investment in our colour system will continue to give you crafting pleasure for many years to come!

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